Thursday, 10 January 2013

Forcing Readers To Like Characters



The story you’re writing may have the kind of lead character that people automatically root for. He may be a good guy doing the right thing; or a decent woman trying to sort out something that needs sorting. Heroic behaviour and overcoming adversity can bypass the whole need to tell the reader this is someone to cheer on. It’s obvious.

But they might be a little more complex than that. Maybe flawed, maybe even a bit awkward. Or they may not get to their heroic moment until much later in the story. How do you get the reader on board as quickly as possible without having to add ‘stick with it, things get good later’ at the bottom of each page?

Well, actually there are a number of techniques to encourage the reader to engage emotionally with the character. Many of these techniques are highly manipulative. If you want your characters to be pure organic creations produced from a mixture of sweat, inspiration and caffeine, you may not want to know the dirty tricks to hooking a reader’s attention against their will.

But you should bear in mind that readers like being manipulated. We enjoy it. Suspending disbelief is something we do easily and readily. Deep down we know it isn’t real, but we don’t care. That’s why you can have a man on a stage in a bad wig in front of a fake backdrop, and the audience is transported to 16th century Italy. 

When I talk about likeability, I don’t necessarily mean you have to make the reader feel like they’re reading about their best buddy. You don’t have to make a character liked, but you do need to make him interesting. What you really want is for the reader to enjoy reading about your character. Making him likeable is one way to do that, but there are other ways to form an emotional attachment.  And many of them work just as well for side characters and even villains.

Over the next few weeks I’ll be doing a series of posts on techniques to bond reader to character. These are three main areas I’ll be looking at:

1. Sympathy
The most manipulative way to make a reader bond with a character is to evoke sympathy. Feeling sorry for someone is a strong motivator to keep reading about them.

Any time a character has the odds against him or is suffering, especially if there’s a degree of unfairness involved, the reader will start rooting for him.

This emotion is so strong that even if the person suffering isn’t very nice, we’ll still feel for him. One unarmed Nazi against five large US soldiers, and even though he deserves to get thrashed, it just doesn’t feel fair. Obviously there are other factors to take into account with an example like that, but at a basic level we always look at the situation, doesn't matter if the story is about a pregnant woman or a Masai warrior, and evaluate it's fairness independent of morality.

This is something writers can use to their advantage when trying to elicit sympathy, often by using quite sneaky methods. I’ll be going over all these techniques (there's a lot of them) in the next few posts.

2. Recognition
When characters do things we recognise, we become interested in them. That may seem like a blanket statement, and clearly there are plenty of things we recognise that we have no interest in whatsoever, but the kind of thing I’m referring to goes beyond basic human functions like eating, sleeping and breathing.

A man goes to work on a bus. We recognise what he is doing and why, but is it interesting?

Clearly not. Just because you are able to recognise what he’s doing doesn’t mean you’re going to become fascinated by his actions.

But, when you recognise a situation on a human level, you become invested in the character. If the man gets on a bus and he’s cramped and has an armpit in his face, and he’s trying to read a paperback book one-handed while turning pages with his nose, then you recognise an experience. You relate to his situation.

The danger is that you can become too focused on small things and make the narrative very mundane and slow, but good writers can even make that work (sometimes).

3. Admiration
The easiest and probably most common way to make a character liked is for them to help somebody else.

How they go about doing that obviously makes a difference. Helping an old lady across the road is going to get a different reaction to saving a child from a burning building.

The kinds of books where a character is constantly saving others and performing selfless acts of heroism are very popular, many blockbuster novels have this kind of character in the lead role, but not everyone wants to write a breathless thriller. 

The underlying factor is that if you think someone is cool you’ll want to know more about them. And making them cool doesn’t have to involve constant action set-pieces.

How they look, how they act, how they talk—all these things can impress readers and make them want to read more. Highly skilled characters, those with rare abilities, those who do or say what we’d like to but are too chicken to, can all generate a strongly positive reader disposition.

This doesn’t just apply to heroic types, villains can also benefit from these attributes.

Sympathy, Recognition, Admiration: those are the three forms of emotional attachment I’m going to be looking at in more depth over the next few posts. 

Making readers bond with characters quickly is something a lot of writers have difficulty with, so hopefully breaking it down into specific elements will help give you options with how to do that. 

We’ll start with creating sympathy for characters in Monday’s post. See you then.

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19 comments:

Sherri Lackey said...

Great article! Re-tweeted.

Alex J. Cavanaugh said...

The last one can also be called the Save the Cat moment!
I think recognition saved Byron in the first book, as he was not a likeable character in the beginning. Maybe a bit of sympathy, but not much.
In the second book I just gave him a Save the Cat moment. It was easier.

mooderino said...

@Sherri - cheers!

@Alex - Save the Cat is just one way out of many. Manipulation it turns out is a well researched concept. Who knew?

Jose Cervantes said...

Important things to keep in mind! Thanks for the article.

I especially liked Recognition. How a reader can relate to a character or his story is definitely challenging to think about as a writer. Looking forward to the series of posts.

Kaye Draper said...

I absolutely love that you included vilians here. I adore stories that make the vilian sympathetic. I'm probably going to get hit over the head with a chir here, but... I didnt watch star wars growing up. So by the time I did invest the hours to sit on my but and see what all the fuss was about, I watched ep. 1 first, etc. I can't ever side with the Jedi because I feel like poor old Anni got screwed.

And I'm a sucker for Stan Lee vilians- they always have a tragic back story that makes you cry for them even when they're trashing the world. A master manipulator, Mr. Lee :)

Ciara Ballintyne said...

I don't think 1. works on me - I've read books where I hoped awful things happened to the main character, and thought they thoroughly deserved bad things to happen to them. And if you're wondering why I kept reading, only because in the circumstance I had to - left to my own choices, I would have stopped.

2. is what I call relatability - the reader needs to relate to and understand the character. So if they do what seem to be some unpleasant things, we need to understand why and what's driving that behaviour. My main character is an assassin, so this was most important.

3. Is called 'Save the Cat'. It can work, but it also runs the risk of appearing artificial. For this towork, it must be done well.

Botanist said...

When I think about "liking" characters, some of the great villains come to mind.

I have a couple of examples drawn from movies rather than print, because the qualities that make them engaging come across so powerfully: Hans Gruber from Die Hard, and Moriarty as played by Andrew Scott in the recent BBC series Sherlock.

The three headings you gave are hard to apply in the obvious sense, but they do show flashes of weakness and child-like petulance that can evoke sympathy, if only for a moment. It is also difficult to admire what they do, but they do their evil with such flair (which is where the power of the actor is important) that they are highly entertaining.

Rusty Webb said...

I think making 'likable' characters is really, really hard. Your tips are being filed and will be used in future works.

Donna Hole said...

Looking forward to the series :)

......dhole

mooderino said...

@Ciara - when you get to the stage where you're wishing ill on the MC, I think the writer's already made a wrong turn somewhere.

Save the Cat is just one way to impress a reader, I'll be showing the others when I get to that part of the series.

@Botanist - movies have an advantage in allowing actors to fill out characters. On paper that flair can be harder to realise, but hopefully this series will offer some options.

@Rusty - it's one of those things easy to do in a cliched and obvious way, but much harder when trying to create something fresh.

Donna - Cheers!

Beverly Diehl said...

Scarlett O'Hara (one of my fav characters ever) was not beautiful, but...

she was INTERESTING. She was excellent at what she wanted to do - enthrall men, EXCEPT for the one she wanted most, so I'd guess I'd go with her eliciting my admiration, and a bit of sympathy (though she despised sympathy.

mooderino said...

@Beverly - Vivian Leigh, on the other hand, was very beautiful. I guess movie's have different rules to books, especially Hollywood movies.

Rachna Chhabria said...

Great post, Mooderino. Sometimes I struggle to make my characters more likable. I try to make the readers sympathetic towards them.

Misha Gericke said...

Excellent post, as always.

I am unable to build my characters, though, so I just write them hoping the resonate with someone. :-)

mooderino said...

@Rachna - sympathy for characters is one of the best ways to make a character likeable, and the subject of my next post (my next few posts, actually)

@Misha - well, you've got seven billion chances, one must.

nutschell said...

I know about trying to create sympathy for characters, but never really gave recognition or admiration much though. What an awesome post, moody! I always learn things from you.

Nutschell
www.thewritingnut.com

Michael Offutt, Speculative Fiction Author said...

My friend hate's "Shameless" on Showtime (third season just started up last night) because the characters are so horrible, yet, the writers are forcing him to like them. I think it irritates him that such wreckless irresponsibility is glamorized.

mooderino said...

@nutschell - cheers, nice of you to say so.

@Michael - I think most people would do some pretty terrible things if they thought they could get away with it. Not me, obviously, I'm very nice.

Lorena said...

Excellent post, Moody!!!

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